COPY WRITER

The Role

Responsibilities:

• Write clear, persuasive, and engaging copy for digital and print marketing materials.
• Develop creative concepts and messaging strategies aligned with brand guidelines.
• Collaborate with designers, marketers, and other stakeholders to create cohesive content.
• Conduct research on industry trends, competitors, and target audiences to craft compelling messaging.
• Edit and proofread content to ensure grammatical accuracy, clarity, and consistency.
• Optimize copy for SEO and digital marketing best practices.
• Manage multiple projects and meet tight deadlines while maintaining high-quality output.
• Stay up to date with content marketing trends and best practices.
• Work with designers, marketers, and other departments to make sure content fits the bigger picture.
• Social media content management
• Work with clients to understand their needs and make sure content meets their expectations.
• Monitor how well content is performing and make adjustments for future projects.
• Oversee multiple projects at once, ensuring everything is completed on time.
• Address any challenges in the content creation process, whether with team members or client feedback.
• Resolve issues efficiently to ensure smooth workflows.
• Monitor the performance of content (engagement, clicks, conversions, etc.).
• Use analytics to adjust strategies and improve future content.

Responsibilities

• Bachelors degree in Marketing, Communications, Journalism, English, or a related field.
• Proven experience as a copywriter, content writer, or similar role.
• Strong writing, editing, and proofreading skills.
• Ability to adapt writing style to different audiences and platforms.
• Understanding of SEO, digital marketing, and content strategy.
• Proficiency in content management systems (CMS) and collaboration tools.
• Creative thinking and problem-solving skills.
• Excellent time management and ability to work independently or in a team.
• A strong portfolio of writing samples demonstrating versatility and quality.

• Experience in advertising, branding, or social media marketing.
• Knowledge of UX writing and conversion-focused copy.
• Familiarity with A/B testing and data-driven content strategies.
• Interns are encouraged to apply.

Information :

• Company : Zazen Worldwide Sdn Bhd
• Position : COPY WRITER
• Location : Petaling
• Country : MY